I try to attend a food blogging conference once a year just to keep current with the on goings in this field. Last year, I missed out, but this year I decided to go to the International Food Blogger Conference (IFBC) in Sacramento. I was working a lot in California this year so it seemed […] Continue reading >
We are excited to announce that the International Chocolate Salon, presented by Taste TV, has presented Serena Lissy Chocolates with a gold and two silver awards in the International Chocolate Salon Competition, Bridal Chocolate Category. The judging panel consisted of editors of national and regional magazines, newspapers and other media experts. The Bridal Salon Awards are a great […] Continue reading >
Has this ever happened to you? You want to write, you are at the computer, but nothing comes; the minutes feel like hours, the hours feel like days; you start to stress because the deadline is approaching; the ideas just won't come; fear is taking over because soon enough everyone will know you have writer's […] Continue reading >
This is my second year of writing about Austin's Best Desserts and I'm excited to say that my jeans still fit after a year of great food. Although next year I may need to write about Austin's best running trails. Last years write-up had some really delicious and creative desserts on the list. Almost all […] Continue reading >
Have you started using Yummly yet? Yummly is a way to save favorite recipes to your own recipe box. It's kind of a cross between pinterest and food gawker, but better. You can search over a million recipes, save and organize them in your digital recipe box, and get recipes based on your personal taste […] Continue reading >
Have you ever wondered what's the difference between bittersweet chocolate and semisweet chocolate? Can I use Dutch cocoa in all my recipes calling for cocoa? Understanding the difference in chocolate and how they are used is essential to baking. In this writeup, we will identify the characteristics of those chocolates used in baking. Let us […] Continue reading >
I am beyond excited today, because it is October 5.... and that means it is the first day of #Choctoberfest! :D #Choctoberfest is a virtual event put together by The PinterTest Kitchen. Bloggers from around the world will be posting their favorite chocolate recipes, and you'll get a chance to win some awesome prizes. What's […] Continue reading >
You may have heard it said before, people don't want or need your product, they want or need the BENEFIT of it. In the case of food and beverage, the "benefit" is the taste PLUS the experience. When dealing with a "sensory" product, the more your images can visually convey the "senses", the more the […] Continue reading >
In August McGuire Moorman Hospitality Group, MMH, decided to have a burger challenge in Austin. I saw the social media buzzing around it and thought for a few days on whether I would participate or not; I love the MMH restaurants, but I'm not really a big hamburger fan. The dangling carrot for me was the promised $250 gift […] Continue reading >
Today was my first cupcake donation to Bake A Wish Austin. It's a small little charity with an original mission of providing free birthday cakes to abused, neglected, or abandoned children and youth who would otherwise not receive one. Over time they have grown, and in addition they now serve birthday cakes to Austin's elderly […] Continue reading >